Jessica Michelle Kreher

Scaling Brands | Transforming Mid-Market Businesses | AI-Powered Growth & Digital Strategy
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Profile Summary

Jessica Michelle Kreher is a strategic brand architect, business transformation leader, and AI-driven growth expert with over 15 years of experience scaling brands, driving digital innovation, and leading customer-centric transformations across global markets. Combining hands-on execution with strategic vision, she has successfully built and expanded award-winning brands across Europe, the USA, and MENA while advising businesses on marketplace optimization, digital transformation, and AI-powered strategies for sustainable growth.

She played a pivotal role in transforming Kreher Technik GmbH, a family-owned business, during the 2008 global economic crisis, leading it through a comprehensive restructuring and digital evolution. While navigating economic turbulence, she built an end-to-end e-commerce organization, integrating fulfillment operations, brand architecture, and omnichannel strategies, positioning the company as a resilient and future-ready market leader in German retail and e-commerce.

As a Strategic Advisor at A8 Innovation, Jessica partners with businesses to accelerate growth, optimize operations, and implement AI-driven solutions. She works with mid-market brands, manufacturers, and digital businesses, helping them expand into new markets, refine customer experiences, and future-proof their strategies. With a deep understanding of e-commerce, international expansion, and AI-powered transformation, she enables organizations to unlock new opportunities, navigate complex global markets, and drive measurable business impact.

Expertise & Accomplishments

  • Business Transformation & Family Business Leadership – Led the transformation of Kreher Technik GmbH during the 2008 economic crisis, building a resilient digital-first organization with e-commerce, fulfillment, and brand architecture.
  • E-Commerce & Marketplace Growth – Built and scaled eight-figure e-commerce businesses, optimizing global marketplace strategies for sustained success.
  • AI-Driven Digital Innovation – Led large-scale digital transformation initiatives, integrating AI-powered tools to enhance customer engagement, operational efficiency, and revenue growth.
  • Brand Architecture & International Expansion – Created proprietary brands that became category leaders, successfully launching businesses across Europe, the Middle East, and the USA.
  • Customer-Centric Growth Strategies – Leveraged data, AI, and analytics to refine customer experiences and drive scalable, sustainable growth.

Worked with:

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Role at A8 Innovation

Key Roles & Achievements

  • President, BrandFluent Inc. – Leads market entry and brand expansion strategies for SMEs and manufacturers across global marketplaces.
  • Head of Transformation, Kreher Technik GmbH – Restructured a family business amid an economic crisis, built a full e-commerce infrastructure, optimized supply chains, and repositioned the company in German retail.
  • Digital Strategy Director, Albatha Group – Spearheaded digital transformation for a $2 billion conglomerate, driving online revenue growth and launching new business units.
  • Co-Founder, TradeCircle GmbH – Built a 360° marketplace consulting firm, enabling brands to master omnichannel strategies and regulatory compliance.
  • Strategic Advisor, Blingby – Supported interactive media innovations, leveraging AI to enhance digital engagement and customer experiences.

Global Expertise

Jessica’s expertise spans e-commerce, retail, and technology in diverse markets, including the EU, USA, MENA, and Asia. Her ability to navigate cultural, regulatory, and operational complexities makes her a trusted partner for businesses seeking to scale, transform, and innovate in a rapidly changing digital economy. She is at the forefront of leveraging AI-driven solutions to enhance brand strategy, optimize operations, and future-proof businesses.

Beyond Business

Jessica is deeply committed to leadership, strategy, and AI-driven business innovation. She holds certifications in AI Fundamentals, B2B Marketing, and ESG Specialization, reinforcing her expertise in digital transformation, responsible business growth, and sustainable leadership.

As a recognized thought leader, she actively mentors executives, guiding them through complex market shifts, digital acceleration, and customer-centric transformation. She is passionate about harnessing AI, omnichannel strategies, and ESG-driven frameworks to shape the future of business and brand growth.

Published Work

Russia’s Foreign Trade and Economic Expansion in the Seventeenth Century: Windows on the World

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Trials of Resilience: How Covid-19 is Driving Economic Change in the Arab Gulf

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Sustainable Prosperity in the Arab Gulf From Miracle to Method

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